The State of Green

The State of Green

Globally inspired — locally curated. Elevating brand creative through regenerative collaboration.

So, what do you do?

Direction

[ Creative Direction – Team Oversight ]

[ Design Direction – Fit or build the guidelines ]

[ Art Direction – 10/10 details ]

Content

[ Narrative Photo + Video ]

[ Lookbooks + Ecom ]

[ Marketing Kits ]

Activate

[ Events ]

[ Custom Product ]

[ Show Booths ]

[ CASH APP + SQUARE ]

Experiential Design Direction, Custom Product, Content, and Creative Management

[ CASH APP + SQUARE ]

Experiential Design Direction, Custom Product, Content, and Creative Management

[ CASH APP + SQUARE ]

Experiential Design Direction, Custom Product, Content, and Creative Management

[ DIOR ]

Lookbook Art Direction, Casting and Post Oversight

[ DIOR ]

Lookbook Art Direction, Casting and Post Oversight

[ DIOR ]

Lookbook Art Direction, Casting and Post Oversight

[ CASH APP + SQUARE ]

Experiential Creative Partner, Design Director, Custom Merch, Reservation Site, and Content

[ CASH APP + SQUARE ]

Experiential Creative Partner, Design Director, Custom Merch, Reservation Site, and Content

[ CASH APP + SQUARE ]

Experiential Creative Partner, Design Director, Custom Merch, Reservation Site, and Content

Complex + Apple Gift Guide

[ APPLE ]

Experiential Creative Direction, Design Management and Print

Complex + Apple Gift Guide

[ APPLE ]

Experiential Creative Direction, Design Management and Print

Complex + Apple Gift Guide

[ APPLE ]

Experiential Creative Direction, Design Management and Print

[ LEXUS VIP LOUNGE ]

Experiential Creative Direction, Design Management, Merch Oversight, and Content

[ LEXUS VIP LOUNGE ]

Experiential Creative Direction, Design Management, Merch Oversight, and Content

[ LEXUS VIP LOUNGE ]

Experiential Creative Direction, Design Management, Merch Oversight, and Content

[ PRO-AM MALBON ]

Experiential Design Direction, Identity, Photo Lookbook and Custom Merch

[ PRO-AM MALBON ]

Experiential Design Direction, Identity, Photo Lookbook and Custom Merch

[ PRO-AM MALBON ]

Experiential Design Direction, Identity, Photo Lookbook and Custom Merch

[ HÄAGEN-DAZS ]

Experiential Creative Direction, Custom Merch, Design Management and Content

[ HÄAGEN-DAZS ]

Experiential Creative Direction, Custom Merch, Design Management and Content

[ HÄAGEN-DAZS ]

Experiential Creative Direction, Custom Merch, Design Management and Content

[ VERIZON ]

Experiential Creative Direction, Bespoke Print, Creative Management and Narrative Content

[ VERIZON ]

Experiential Creative Direction, Bespoke Print, Creative Management and Narrative Content

[ VERIZON ]

Experiential Creative Direction, Bespoke Print, Creative Management and Narrative Content

[ TOYOTA ]

Experiential Creative Direction, Design Management, Wayfinding and Event Capture

[ TOYOTA ]

Experiential Creative Direction, Design Management, Wayfinding and Event Capture

[ TOYOTA ]

Experiential Creative Direction, Design Management, Wayfinding and Event Capture

[ SEBASTIEN AMI ]

Look-book Art Direction and short film production

[ SEBASTIEN AMI ]

Look-book Art Direction and short film production

[ SEBASTIEN AMI ]

Look-book Art Direction and short film production

[ TIMBERLAND ]

Art Direction, Key Art, and Motion Graphics Concept

[ TIMBERLAND ]

Art Direction, Key Art, and Motion Graphics Concept

[ TIMBERLAND ]

Art Direction, Key Art, and Motion Graphics Concept

[ LEXUS x LUAR NYFW ]

Custom Product Design Direction and Experiential Oversight

[ LEXUS x LUAR NYFW ]

Custom Product Design Direction and Experiential Oversight

[ LEXUS x LUAR NYFW ]

Custom Product Design Direction and Experiential Oversight

[ BOSS x NFL ]

Lookbook Creative Direction

[ BOSS x NFL ]

Lookbook Creative Direction

[ BOSS x NFL ]

Lookbook Creative Direction

Expertise

Expertise

Over 15 years of experience shaping brand ecosystems from New York to
Los Angeles in high-stakes creative teams.

Building at the intersection of brand strategy and tactile worlds, scaling narratives through a photographer’s eye and an art director’s curation. From talent collaborations to global experiential builds, the focus remains on directing cultural relevance through creative that performs.


Projects within executive leadership and select brand partnerships.

The State of Green – a creative practice with commitment to community, heritage, and the planet. c/o Andrea Keeble.

Full resume or other specific works
upon request.

Photo Direction

[ Dior, Louboutin, Hugo Boss, Lexus & More ]

[ 2019+ ]

Photo Direction

[ Dior, Louboutin, Hugo Boss, Lexus & More ]

[ 2019+ ]

Custom Social

[ Lexus, Haagen Dazs & More ]

[ Aug 2024 ]

Custom Social

[ Lexus, Haagen Dazs & More ]

[ Aug 2024 ]

Experiential

[ Verizon, Cash App, NYX, Marriott, Chase & More ]

[ 2024 + ]

Experiential

[ Verizon, Cash App, NYX, Marriott, Chase & More ]

[ 2024 + ]

Brand Partner Booths

[ ComplexCon Long Beach, Las Vegas ]

[2019-2026]

Brand Partner Booths

[ ComplexCon Long Beach, Las Vegas ]

[2019-2026]

Custom Product

[ Lexus, Espolon, Haagen Dazs, Casamigos & More]

[2024+ ]

Custom Product

[ Lexus, Espolon, Haagen Dazs, Casamigos & More]

[2024+ ]

Print

[ Apple, ComplexCon, Family Style Festival & More ]

[ 2011+ ]

Print

[ Apple, ComplexCon, Family Style Festival & More ]

[ 2011+ ]

Video Art Direction

[ Timberland, Music Visuals, Fashion Films & More ]

[ 2016+ ]

Video Art Direction

[ Timberland, Music Visuals, Fashion Films & More ]

[ 2016+ ]

Restaurant Interior + Design

[ San Soo KBBQ, Graze ]

[ 2016-2018 ]

Restaurant Interior + Design

[ San Soo KBBQ, Graze ]

[ 2016-2018 ]

Creative Management

[ Complex, Havas, Client Direct ]

[ 2015+ ]

Creative Management

[ Complex, Havas, Client Direct ]

[ 2015+ ]

Mindful Production

[ Enviromental Centric Practices ]

[ 2011+ ]

Mindful Production

[ Enviromental Centric Practices ]

[ 2011+ ]

Have a project, client, or talent in mind?

Have a project, client, or talent in mind?

Let’s chat